{"id":11910,"date":"2018-05-08T05:13:44","date_gmt":"2018-05-08T12:13:44","guid":{"rendered":"https:\/\/restobox.com\/?p=11910"},"modified":"2025-01-31T01:10:57","modified_gmt":"2025-01-31T09:10:57","slug":"%e3%80%90%e6%b8%a9%e5%93%a5%e5%8d%8e%e5%9c%a8%e7%ba%bf%e8%90%a5%e9%94%80%e3%80%91%e8%90%a5%e9%94%80%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b7%e4%bb%b7%e5%80%bc%e4%bc%98%e5%8c%96prospec","status":"publish","type":"post","link":"https:\/\/restobox.com\/zh-hans\/2018\/05\/08\/%e3%80%90%e6%b8%a9%e5%93%a5%e5%8d%8e%e5%9c%a8%e7%ba%bf%e8%90%a5%e9%94%80%e3%80%91%e8%90%a5%e9%94%80%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b7%e4%bb%b7%e5%80%bc%e4%bc%98%e5%8c%96prospec\/","title":{"rendered":"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) &#8211; \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization)"},"content":{"rendered":"<h2>\u524d\u8a00\uff1a<\/h2>\n<p>\u901a\u5e38\u5728\u6e29\u54e5\u534e\u63d0\u5230\u300c\u8425\u9500 Marketing\u300d\uff0c\u5927\u90e8\u5206\u521b\u4e1a\u5bb6\u7684\u7b2c\u4e00\u53cd\u5e94\u90fd\u662f Google Adword\u3001\u7f51\u7ad9 SEO\u3001\u5fae\u4fe1\u5e73\u53f0\uff0c\u7d27\u8ffd\u800c\u6765\u7684\u624d\u662fFacebook\u3001Instagram&#8230;etc\u3002<\/p>\n<p>\u4eca\u5929\u91cc\u6b27\u629b\u5f00\u8fd9\u4e9b\u300c\u4ed8\u8d39\u8425\u9500\u624b\u6cd5\u300d\u4e0d\u8bf4\uff0c\u56e0\u4e3a\u5927\u90e8\u5206\u5728\u6e29\u54e5\u534e\u7684\u5728\u7ebf\u63a8\u5e7f\u65b9\u5f0f\uff0c\u4e0d\u5916\u4e4e\u90fd\u662f<strong>\u300c\u653e\u94b1\uff0c\u6709\u6548\u5438\u5f15\u4eba\u6d41\u3002\u4e0d\u653e\u94b1\uff0c\u5c31\u5b8c\u5168\u65e0\u6548\u300d<\/strong>\u7684\u8425\u9500\u624b\u6cd5\u3002\u8fd9\u79cd\u65b9\u6cd5\u5e76\u6ca1\u6709\u4e0d\u597d\uff0c\u53ea\u4e0d\u8fc7\u8fd9\u6d3e\u8425\u9500\u73a9\u6cd5\u592a\u6d88\u8017\u8d44\u91d1\uff0c\u975e\u5e38\u4f24\u5bb3\u6e29\u54e5\u534e\u4f01\u4e1a\u7684\u73b0\u91d1\u6d41\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>Restobox\u5e76\u4e0d\u5efa\u8bae\u5168\u65b0\u7f51\u7ad9 &amp; \u65b0\u54c1\u724c\u53bb\u73a9\u4ed8\u8d39\u8425\u9500 (Paid Marketing\uff0c\u73a9\u6cd5\u53ef\u53c2\u8003<a href=\"https:\/\/restobox.com\/2018\/01\/29\/%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7-seo-or-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u300c\u641c\u7d22\u5f15\u64ce\u4f18\u5316(SEO) \u300d\u8fd8\u662f\u300c\u8425\u9500(Marketing)\u300d)<\/a>\u3002\u539f\u56e0\u53ea\u6709\u4e00\u4e2a\uff1a<strong><span style=\"color: #ff0000;\">\u901a\u5e38\u65b0\u7f51\u7ad9\u662f\u6ca1\u6709\u63d0\u4f9b\u8db3\u591f\u300c\u4ef7\u503c\u300d\u53ef\u8ba9\u6d45\u5728\u5ba2\u6237\u4fe1\u670d<\/span>\uff0c\u4f60\u7684\u7f51\u7ad9\u5bf9\u4e8e\u4ed6\u4eec\u800c\u8a00\uff0c\u53ef\u80fd\u53ea\u662f\u53e6\u4e00\u4e2a&#8221;\u5f88\u597d\u770b\u7684\u7f51\u7ad9&#8221;\u3002 <\/strong><\/p>\n<p>\u6253\u4e2a\u6bd4\u65b9\uff0c\u4eca\u5929\u4f60\u6295\u5165$100\u5728Google Adword\u505a\u6e29\u54e5\u534e\u7684\u5173\u952e\u8bcd\u7ade\u4ef7\uff0c\u5e76\u6210\u529f\u5f15\u516580\u4e2a\u4eba\u6765\u4f60\u7684\u7f51\u7ad9\u4e0a\u3002\u5982\u679c\u8fd9\u4e9b\u4eba\u5230\u4e86\u4f60\u7684\u7f51\u7ad9\u540e\uff0c\u5374\u627e\u4e0d\u5230\u4ed6\u8981\u7684\u4fe1\u606f &amp; \u8d44\u6e90\uff0c\u53ea\u505c\u7559\u7f51\u7ad9\u4e0a\u4e0d\u523010\u79d2\u5c31\u79bb\u53bb\u3002 \u8fd9\uff0c\u4f1a\u662f\u4f60\u8981\u7684\u8425\u9500\u6210\u6548\u5417\uff1f<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>\u7b2c\u4e00\u6b65\u603b\u7ed3:<\/strong><\/span><\/p>\n<p>\u5f53\u4f60\u5728\u7f51\u7ad9\u4e0a\u62e5\u6709\u4e00\u5b9a\u7a0b\u5ea6\u7684\u5185\u5bb9\uff0c\u6743\u5a01\u6027\u81ea\u7136\u800c\u7136\u7684\u4f34\u968f\u800c\u6765\uff0c\u5f15\u8fdb\u7684\u7f51\u7ad9\u8bbf\u5ba2\u4e5f\u66f4\u613f\u610f\u7684\u53bb\u5b66\u4e60\u4f60\u6240\u63d0\u4f9b\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u3002<\/p>\n<h2>WHY? Because you KNOW and CARE to SHARE!<\/h2>\n<p>&nbsp;<\/p>\n<p>\u91cc\u6b27\u8ddfRestobox\u56e2\u961f\u7814\u8ba8\u8bb8\u4e45 (\u4ece\u5728\u7ebf\u7684Google Adword, Yelp Ad, Facebook Ad&#8230;\u5230\u7ebf\u4e0b\u7684\u7535\u89c6\u5e7f\u544a, \u7535\u53f0\u6295\u653e, Flyer\u6d3e\u9001&#8230;)\uff0c\u53d1\u73b0\u9664\u4e86<span style=\"color: #ff0000;\">\u8f6f\u6587\u8425\u9500 (Content Marketing) <\/span>\u65b9\u6cd5\u662f\u5c5e\u4e8e<span style=\"color: #ff0000;\">\u4f4e\u6210\u672c + \u4e2d\u957f\u671f\u6709\u6548\u5efa\u7acb\u6743\u5a01\u6027<\/span> (<a href=\"https:\/\/www.google.com\/search?safe=active&amp;ei=kQrwWs35NaiF0wKd_YXYDw&amp;q=%E6%BA%AB%E5%93%A5%E8%8F%AF+instagram+%E8%A1%8C%E9%8A%B7&amp;oq=%E6%BA%AB%E5%93%A5%E8%8F%AF+&amp;gs_l=psy-ab.3.0.35i39k1l2j0i12k1l8.571891.578634.0.579233.23.15.3.1.1.0.154.931.7j3.11.0....0...1c.1j4.64.psy-ab..9.14.1111.6..0j46j0i46k1j0i131k1j0i3k1j0i30k1.146.u8NawjH3qLw\" target=\"_blank\" rel=\"noopener noreferrer\">\u70b9\u51fb\u6211\u67e5\u770b\u6848\u4f8b<\/a>\uff0c\u6709\u3010\u3011\u90fd\u662fRestobox\u7684\u7f51\u7ad9\u7684\u8f6f\u6587\uff0c \u96f6SEO\uff0c\u96f6$\u6295\u653e) \u7684\u8425\u9500\u65b9\u6cd5\u5916\uff0c\u5c31\u5c5e\u4e8e<span style=\"color: #ff0000;\"><strong>\u8425\u9500\u6f0f\u6597(Marketing Funnel)<\/strong> \u6295\u8d44\u62a5\u916c\u7387\u6700\u9ad8<\/span>\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\u8425\u9500\u6f0f\u6597(Marketing Funnel)<\/strong> \u53ef\u7b80\u5355\u7684\u7406\u89e3\u4e3a\uff1a<span style=\"color: #ff0000;\">\u4f9d\u7167\u5ba2\u6237\u7fa4\u7684\u7279\u8d28\uff0c\u5546\u5bb6\u5c06\u300c\u81ea\u52a8\u5316\u7684\u63d0\u4f9b\u9884\u8bbe\u53cd\u9988\u300d\u3002<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p>\u6ca1\u9519\uff0c\u5c31\u662f<strong>\u81ea\u52a8\u5316<\/strong>\u3002 \u6a21\u62df\u6982\u5ff5\uff0c\u50cf\u662f\u4f60\u5728\u7f51\u7edc\u4e0a\u8bbe\u5b9a\u7684\u4e00\u4e2a\u673a\u5668\u4eba\uff0c\u6bcf\u5f53\u5b83\u770b\u5230\u5ba2\u6237\u65f6\uff0c\u4f1a\u81ea\u52a8\u95ee\u597d\u3002 \u7d27\u63a5\u7740\u4f1a\u81ea\u52a8\u8bf4\u51fa\uff1a&#8221;\u6709\u4ec0\u4e48\u53ef\u4ee5\u4e3a\u60a8\u670d\u52a1&#8221; \uff0c\u5e76\u4e14\u6839\u636e\u5ba2\u6237\u7684\u56de\u590d\uff0c\u8fc5\u901f\u63d0\u4f9b\u6709\u5efa\u8bbe\u6027\u7684\u56de\u7b54\u3002 \u6700\u7ec8\u53ef\u53d6\u4ee3\u4eba\u529b\uff0c\u7ee7\u7eed\u670d\u52a1\u5ba2\u6237\u3002 \u8fd9\uff0c\u542c\u8d77\u6765\u5f88\u68d2\u5427~~<\/p>\n<p>\u7136\u800c\u91cc\u6b27\u8ddfRestobox\u56e2\u961f (\u6216\u662f\u4efb\u4f55\u4e00\u4e2aOnline Marketor) \u5728\u6e29\u54e5\u534e\u505a\u8425\u9500\u6f0f\u6597(Marketing Funnel)\u65f6\uff0c\u90fd\u4f1a\u9700\u8981\u5ba2\u6237\u6709\u4e00\u4e2a\u597d\u7528\u7684\u7f51\u7ad9\uff0c\u6bd5\u7adf\u5730\u57fa\u4e0d\u7a33\uff0c\u8981\u5982\u4f55\u5f80\u4e0a\u76d6\u9ad8\u697c\uff1f \u7f51\u7ad9\u7684\u76ee\u7684<span style=\"color: #ff0000;\">\u5e76\u4e0d\u662f<\/span>\u5355\u7eaf\u62e5\u6709\u4e00\u4e2a\u597d\u770b\u7684<span style=\"color: #ff0000;\">\u5728\u7ebf&#8221;\u540d\u7247&#8221;<\/span>\uff0c\u800c\u662f\u8ba9\u8fd9\u4e2a\u7f51\u7ad9\u4e0d\u5149\u53ef\u4ee5<span style=\"color: #ff0000;\">\u300c\u5c55\u73b0\u51fa\u4f01\u4e1a\u7684\u6587\u5316\u548c\u8d28\u91cf\u300d<\/span>\uff0c\u66f4\u80fd\u6210\u529f\u7684\u5e2e\u60a8\u4ece\u7f51\u7edc\u4e0a<span style=\"color: #ff0000;\">\u6301\u7eed\u8f6c\u6362\u300c\u7f51\u7ad9\u6e38\u5ba2\u300d\u53d8\u6210\u300c\u73b0\u5b9e\u5ba2\u6e90\u300d<\/span>\u3002\u7f51\u7ad9\uff0c\u53ea\u662f\u8425\u9500\u7684\u7b2c\u4e00\u6b65\u3002\u8bbe\u8ba1\u4e86\u4e00\u4e2a\u597d\u770b\u7684\u540d\u7247\uff0c\u4e0d\u9012\u51fa\u53bb\uff0c\u662f\u6c38\u8fdc\u65e0\u6cd5\u8ba9\u7f51\u7ad9\u4e3a\u5546\u5bb6\u4ea7\u751f\u4ef7\u503c &amp; \u5229\u76ca\u3002<\/p>\n<p>\u6709\u4e86\u4e00\u4e2a\u624e\u5b9e\u7684\u7f51\u7ad9\u540e\uff0cRestobox\u56e2\u961f\u4e00\u5b9a\u4f1a\u8df3\u5165\u7684\u6838\u5fc3\u95ee\u9898\uff1a<\/p>\n<p style=\"text-align: center;\">[quote Text=&#8221;\u5982\u4f55\u5e2e\u5ba2\u6237\u6253\u9020\u4e00\u4e2a\u7f51\u7ad9\u7684\u8f6c\u6362\u6e20\u9053( Marketing Funnel)\uff0c\u53ef\u4ee5\u964d\u4f4e\u83b7\u53d6\u65b0\u5ba2\u6237\u7684\u6210\u672c (Acquisition Cost)\uff0c\u5e76\u4e14\u540c\u65f6\u589e\u52a0\u5ba2\u6237\u5230\u7f51\u7ad9\u4e0a\u80fd\u83b7\u5f97\u7684\u4ef7\u503c(Value)\u3002&#8221; ]<\/p>\n<p>\u4f60\u4e5f\u60f3\u77e5\u9053\u5417\uff1f \u90a3\u6211\u4eec\u5c31\u5f00\u59cb\u8fd9\u7bc7\uff1a\u300c\u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization)\u300d \u5427\uff5e<\/p>\n<hr \/>\n<p><strong>\u5728\u6e29\u54e5\u534e\u505a\u8425\u9500\u63a8\u5e7f &amp; \u642d\u5efa\u8425\u9500\u6f0f\u6597(Marketing Funnel)\u524d\uff0c\u4f60\u8981\u5148\u610f\u8bc6\u5230\uff1a<\/strong><\/p>\n<p>\u5c31\u7b97<span style=\"color: #ff0000;\">\u4f60\u77e5\u9053<\/span>\u4f60\u7684<span style=\"color: #ff0000;\">\u4ea7\u54c1<\/span><span style=\"color: #ff0000;\"> &amp; <\/span><span style=\"color: #ff0000;\">\u670d\u52a1\u5728\u6e29\u54e5\u534e\u662f\u6700\u597d\u7684<\/span>&#8230;&#8230;<\/p>\n<p>\u6216\u662f<span style=\"color: #ff0000;\">\u4f60\u77e5\u9053<\/span>\u4f60\u7684\u4ea7\u54c1\u53ef\u4ee5<span style=\"color: #ff0000;\">\u89e3\u51b3\u5ba2\u6237\u7684\u95ee\u9898<\/span>\uff0c\u6216\u662f\u4f60\u7684\u5ba2\u6237<span style=\"color: #ff0000;\">\u771f\u7684\u5f88\u9700\u8981\u4f60\u7684\u89e3\u51b3\u65b9\u6848<\/span>&#8230;&#8230;.<\/p>\n<p><strong>\u8fd9\u5e76\u4e0d\u4ee3\u8868\uff1a<\/strong><\/p>\n<p>\u6e29\u54e5\u534e\u7684\u5ba2\u6237<span style=\"color: #ff0000;\">\u77e5\u9053\u4ed6\u4eec\u6709\u8fd9\u4e2a\u9700\u6c42<\/span>\uff0c\u53c8\u6216\u8005\u4ed6\u4eec\u4f1a<span style=\"color: #ff0000;\">\u60f3\u8981\u8ddf\u4f60\u4e70<\/span>&#8230;YET!<\/p>\n<p>&nbsp;<\/p>\n<p>\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48\u91cc\u6b27\u548cRestobox\u56e2\u961f\u5728\u6e29\u54e5\u534e\u5efa\u8bbe\u7f51\u7ad9 &amp; \u8425\u9500\u63a8\u5e7f\u65f6\u975e\u5e38\u6ce8\u91cd\u540e\u7eed\u300c\u5ba2\u6237\u4ef7\u503c\u4f18\u5316 (Prospect Value Optimization) \u300d\u3002<\/p>\n<p>\u57fa\u672c\u7684\u50cf\u662f\u5173\u4e8e\u56e2\u961f(About Team), \u5ba2\u6237\u53cd\u9988(Testimonial), \u6700\u65b0\u6d88\u606f(Blog), \u7528\u6237\u6761\u6b3e (Term of Use), \u9690\u79c1\u653f\u7b56 (Privacy Policy)&#8230;..\u7b49\u7b49\u9875\u9762\u521b\u4f5c\uff0c\u7136\u540e\u624d\u6df1\u5165\u5230 CTA (Call to Action)\u6216\u662f\u5176\u4ed6<a href=\"https:\/\/restobox.com\/2018\/02\/19\/%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b6%b2%e7%ab%99%e5%af%a9%e6%a0%b8-%e7%b6%b2%e7%ab%99-audit-full-version\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7f51\u7ad9\u4f18\u5316<\/a>\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u8df3\u8131\u786c\u6027IT\u6280\u672f\u5c42\u9762\u601d\u7ef4\uff0c\u8ba9\u7f51\u7ad9\u4e0e\u8bbf\u5ba2\uff0c\u53ef\u4ee5\u56de\u5230\u6839\u672c\uff0c\u6709\u7740\u4eba\u4e0e\u4eba\u4e4b\u95f4\u7684<strong>\u300c\u5065\u5eb7\u4e92\u52a8\u300d<\/strong>\u6765\u7740\u624b\uff0c\u5e76\u4e14\u589e\u52a0\u5ba2\u6237\u7684\u4ef7\u503c\u3002\u7ecf\u8fc7\u6211\u4eec\u591a\u5e74\u7684\u89c2\u5bdf\uff0c\u4e0d\u5c11\u6e29\u54e5\u534e\u4f01\u4e1a\u5728\u5728\u7ebf\u8425\u9500\u63a8\u5e7f\u65f6\uff0c\u90fd\u6709<span style=\"color: #ff0000;\"><strong>\u4e24\u4e2a\u901a\u75c5<\/strong>\uff1a<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #ff0000;\"><strong><span style=\"color: #ff0000;\">\u7b2c<\/span>\u4e00\u4e2a\u8425\u9500\u901a\u75c5\u662f\uff1a\u8fc7\u5ea6\u6025\u8e81<\/strong><\/span><\/p>\n<p>\u7537\u751f\u5728\u7b2c\u4e00\u6b21\u7ea6\u4f1a\u65f6\uff0c\u5288\u5934\u76f4\u63a5\u8ddf\u7ea6\u4f1a\u5bf9\u50cf\u63d0\u8bae\uff1a\u6211\u5f88\u597d\uff0c\u6211\u5f88\u9002\u5408\u4f60\uff0c\u6211\u4eec\u4e00\u8d77\u7ed3\u5a5a\u751f\u5b69\u5b50\u5427\uff01\uff01<\/p>\n<p>\uff08\u63a8\u5e7f\u65f6\u7b2c\u4e00\u6b21\u63a5\u89e6\u6f5c\u5728\u5ba2\u6237\u5c31\u8bf4\uff0c\u6211\u5f88\u597d\uff0c\u6211\u6bd4\u5176\u4ed6\u6e29\u54e5\u534e\u7684\u5546\u5bb6\u90fd\u597d\uff01\u6765\u7528\u6211\u7684\u670d\u52a1\uff0c\u4e70\u6211\u7684\u4ea7\u54c1\u5427\uff01\uff01\uff09<\/p>\n<p><a href=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/date.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-11871 aligncenter\" src=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/date.jpg\" alt=\"\" width=\"222\" height=\"332\" srcset=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/date.jpg 634w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/date-200x300.jpg 200w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/date-500x749.jpg 500w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/a><\/p>\n<p><strong>\u4f60&#8230;\u731c\u731c\u770b\u5973\u65b9 (\u6d45\u5728\u5ba2\u6237) \u7684\u53cd\u5e94\u662f&#8230;\uff1f (\u7b11)<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #ff0000;\">\u7b2c\u4e8c\u4e2a\u8425\u9500\u901a\u75c5\u662f\uff1a\u62d6\u592a\u4e45\uff01<\/span><\/strong><\/p>\n<p>\u7537\u751f\u8ddf\u5973\u751f\u5728\u4e00\u8d77\u592a\u4e45\uff0c\u7ec8\u4e8e\u6709\u4e00\u5929\u7537\u751f\u6367\u7740\u73ab\u7470\u82b1\u8ddf\u5973\u751f\u544a\u767d\uff1a\u6211\u771f\u7684\u975e\u5e38\u559c\u6b22\u4f60\uff01\uff01<\/p>\n<p>\uff08\u63a8\u5e7f\u65f6\u90fd\u662f\u4e0d\u505c\u7ed9\u5b9e\u7528 \/ \u514d\u8d39\u7684\u4fe1\u606f\uff0c\u4e00\u76f4\u5230\u6709\u4e00\u5929\u624d\u8ddf\u5ba2\u6237\u8bf4\uff1a\u563f~ \u51c6\u5907\u4ed8\u8d39\u5570\uff01\uff01\uff09<\/p>\n<p><a href=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend.jpg\"><img decoding=\"async\" class=\"wp-image-11874 aligncenter\" src=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend.jpg\" alt=\"\" width=\"344\" height=\"228\" srcset=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend.jpg 960w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend-300x200.jpg 300w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend-768x510.jpg 768w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend-500x332.jpg 500w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend-420x280.jpg 420w, https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/friend-690x460.jpg 690w\" sizes=\"(max-width: 344px) 100vw, 344px\" \/><\/a><\/p>\n<p>\u5973\u65b9 (\u6d45\u5728\u5ba2\u6237) \u7684\u53cd\u5e94\u53ef\u80fd\u5374\u662f\uff1a\u6211\u4e5f\u5f88\u559c\u6b22\u4f60\uff01 \u53ef\u662f<span style=\"text-decoration: underline;\">\u6211\u4eec\u662f\u6700\u597d\u7684\u670b\u53cb<\/span>\uff01<\/p>\n<p>&nbsp;<\/p>\n<p>\u65e2\u7136\u6bdb\u6bdb\u8e81\u8e81 &amp; \u4e0d\u6e29\u4e0d\u706b\u7684\u62d6\u592a\u4e45\u90fd\u4e0d\u662f\u529e\u6cd5\uff0c\u90a3\u5728\u6e29\u54e5\u534e\u505a\u8425\u9500\uff0c\u6216\u662f\u5728\u7f51\u7ad9\u4e0a\u5e94\u8be5\u5982\u4f55\u4f53\u73b0\u5462\uff1f<\/p>\n<p>\u5728Restobox\u7684\u8425\u9500\u516c\u5f0f\u91cc\u9762\u53ef\u5927\u81f4\u5206\u4e3a <span style=\"color: #ff0000;\"><strong>5\u4e2a\u6838\u5fc3\u8425\u9500\u6b65\u9aa4<\/strong><\/span>\uff0c\u4ee5\u4e0b\u7b80\u5355\u7684\u8bf4\u660e\u4e00\u4e0b\uff1a<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>1\uff09 \u521d\u6b21\u89c1\u9762\u7684 Cold Lead Magnet<\/strong><\/span><\/p>\n<p><strong>\u7537\u751f<\/strong>\uff1a&#8221;hi \u6f02\u4eae\u7684\u5c0f\u59ca\u59ca\uff0c\u4f60\u501f\u6211\u4e00\u4e2a\u6253\u706b\u673a\u597d\u5417\uff0c\u7ed9\u4f60\u53d8\u4e2a\u9b54\u672f&#8221; &#8220;\u6211\u6ca1\u6709\u6253\u706b\u673a&#8221; &#8220;\u90a3\u4f60\u662f\u5982\u4f55\u70b9\u71c3\u6211\u7684\u5fc3\uff01\uff1f&#8221;<\/p>\n<p>(&#8230;&#8230;&#8230;\u6069&#8230;&#8230;.\u8c22\u8c22<a href=\"https:\/\/www.youtube.com\/watch?v=BuxdmO8vMUw\" target=\"_blank\" rel=\"noopener noreferrer\">\u6ce2\u7279\u738b\u7684\u642d\u8baa\u6897<\/a> (\u8bef)\uff0c\u5927\u6982\u610f\u601d\u5c31\u662f\u8981\u5438\u5f15\u5230\u5bf9\u65b9\u7684\u6ce8\u610f\u529b~)<\/p>\n<p>&nbsp;<\/p>\n<p><b>\u91cc\u6b27<\/b>\uff1ahi\uff0c\u6211\u770b\u4f60\u4eec\u6709\u5728\u7ecf\u8425Instagram\uff0c\u76ee\u524d\u624d200\u4e2a\u4eba\u8ffd\u8e2a\u3002\u8fd9\u8fb9<a href=\"https:\/\/restobox.com\/2018\/01\/28\/%e3%80%902018-%e5%af%a6%e7%94%a8%e8%a1%8c%e9%8a%b7%e6%8a%80%e5%b7%a7%e3%80%91%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7-%ef%bc%9ainstagram%e6%94%bb%e7%95%a5%e6%95%b4%e5%90%88\/\">\u6709\u4efdInstagram\u8425\u9500\u653b\u7565<\/a>\uff0c\u7167\u7740\u64cd\u4f5c\uff0c\u4e00\u4e2a\u6708\u540e\u4f60\u7684\u7c89\u4e1d\u4eba\u6570\u53ef200 ~ 300%\u6210\u957f\u5594\uff01<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>2\uff09 \u6709\u793c\u8c8c\u53c8\u6709\u4e9b\u8bb8\u4e92\u52a8\u7684 Tripwire<\/strong><\/span><\/p>\n<p><strong>\u7537\u751f<\/strong>\uff1a\u8981\u4e0d\u8981\u53bb\u559d\u676f\u5496\u5561\uff1f\u6211\u987a\u4fbf\u8ddf\u4f60\u5206\u4eab\u6211\u524d\u51e0\u5929\u5728Oval\u9047\u5230\u5434x\u51e1, \u5f6do\u664f\u7684\u5076\u9047\u5594~<\/p>\n<p>(\u5973\u65b9\u53ef\u6295\u5165\u6700\u5c11\u65f6\u95f4\u8ddf\u91d1\u94b1\u6210\u672c\uff0c\u5e76\u5f97\u5230\u5979\u60f3\u8981\u7684\u4fe1\u606f)<\/p>\n<p>&nbsp;<\/p>\n<p><b>\u91cc\u6b27<\/b>\uff1a\u5728\u505a\u8425\u9500\u63a8\u5e7f\u4e4b\u524d\uff0c\u4f60\u6709\u5148\u5f00\u59cb\u6536\u96c6\u7f51\u7ad9\u6570\u636e\u5417\uff1f \u6ca1\u6709\u7684\u8bdd\u4f60\u8981\u5982\u4f55\u8ba1\u7b97ROI\uff1f \u8fd9\u6837\u5427\uff0c\u6bcf\u4e2a\u6708\u53ea\u8981 (\u4e00\u676f\u5496\u5561\u4ef7\u683c) $3.99\uff0c\u6211\u4eec\u5e2e\u4f60\u6574\u7406\u4efd\u7f51\u7ad9\u6570\u636e + \u6bcf\u5468\u53d1\u5230\u4f60\u7684\u90ae\u7bb1\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>3\uff09 \u80c6\u5927\u5fc3\u7ec6\u7684 Core Offer<\/strong><\/span><\/p>\n<p><strong>\u7537\u751f<\/strong>\uff1a\u6211\u80fd\u8bf7\u59b3\u5403\u665a\u9910\u5417? \u6211\u89c9\u5f97\u4f60\u975e\u5e38\u7684\u6709\u8da3\uff0c\u6211\u60f3\u591a\u542c\u542c\u4f60\u7684\u6545\u4e8b~<\/p>\n<p>&nbsp;<\/p>\n<p><b>\u91cc\u6b27<\/b>\uff1a\u4f60\u9700\u8981\u5e2e\u5fd9\u63a8\u5e7f\u4f60\u7684\u751f\u610f\u5417\uff1f \u6211\u4eec\u53ef\u4ee5\u5e2e\u4f60\u4ece\u7b56\u7565\u8ba2\u5236 ~ \u6267\u884c\u3002\u6700\u57fa\u672c\u7684\u8425\u9500\u5f00\u59cb\uff0c\u6bcf\u4e2a\u6708\u53ea\u9700\u8981 $499\uff0c\u5f53\u4f60\u770b\u5230\u6548\u679c\u4e86\uff0c\u6211\u4eec\u518d\u8fdb\u4e00\u6b65\u589e\u52a0\u9884\u7b97\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>4\uff09\u68a6\u60f3\u6210\u771f\u7684\u90a3\u523b Profit Maximizing<\/strong><\/span><\/p>\n<p><strong>\u7537\u751f<\/strong>\uff1a\u4f60\u613f\u610f\u5ac1\u7ed9\u6211\u5417? \u6211\u4eec\u53ef\u4ee5\u4e00\u8d77\u5b8c\u6210\u66f4\u591a\u66f4\u7f8e\u597d\u7684\u4e8b\uff01<\/p>\n<p>&nbsp;<\/p>\n<p><b>\u91cc\u6b27<\/b>\uff1a\u4f60\u5e0c\u671b\u5438\u5f15\u66f4\u591a\u5ba2\u6237\u5417\uff1f \u6211\u4eec\u53ef\u4ee5\u8003\u8651\u94fa\u4e0b\u66f4\u591a\u8425\u9500\u6e20\u9053\uff0c\u6216\u662f\u628a\u7f51\u7ad9\u5728\u505a\u5f97\u66f4\u597d\u4e00\u4e9b\uff01<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>5\uff09\u611f\u60c5\u6052\u6e29\u7684 Return Path<\/strong><\/span><\/p>\n<p><strong>\u7537\u751f<\/strong>\uff1a\u540e\u7eed\u7684\u9c9c\u82b1 &amp; \u5de7\u514b\u529b &amp; \u7f57\u66fc\u8482\u514b\u7684\u591c\u665a<\/p>\n<p>(\u597d\u62c9\uff0c\u5404\u4f4d\u7238\u7238\u4eec\uff0c\u8bf7\u4e0d\u8981\u5410\u69fd\u8fd9\u662f\u4e0d\u4f1a\u53d1\u751f\u7684\u4e8b\u60c5 xDDD)<\/p>\n<p>&nbsp;<\/p>\n<p><b>\u91cc\u6b27<\/b>\uff1a\u9664\u4e86\u5728\u7ebf\u63a8\u5e7f\uff0c\u6211\u4eec\u53ef\u4ee5\u4e00\u8d77\u53bb\u53c2\u52a0\u4e9b\u5546\u4e1a\u805a\u4f1a\u6d3b\u52a8\uff0c\u53ef\u4ee5\u591a\u8ddf\u4e0d\u540c\u884c\u4e1a\u7684\u670b\u53cb\u4ea4\u6d41~ \u6b27\u5bf9\u4e86~ \u4f60\u6709\u7528\u8fc7\u6211\u4eec\u5176\u5b83\u7684XYZ\u670d\u52a1\u5417~?<\/p>\n<hr \/>\n<p>\u5728\u6e29\u54e5\u534e\u4e0a\u8425\u9500\u63a8\u5e7f\u91c7\u7528\u540c\u7b49\u6982\u5ff5\uff0c\u6211\u4eec\u4f1a\u4f18\u5316\u6bcf\u4e00\u4e2a\u9636\u6bb5\u7684\u4ef7\u503c\uff0c\u5e76\u4e14\u5728\u7f51\u7ad9\u4e0a\u5efa\u7acb\u4e00\u4e2a\u53ef\u91cd\u590d\u4f7f\u7528\uff0c\u9ad8\u6548\u7387\u7684\u8f6c\u6362\u6e20\u9053\uff01<\/p>\n<p>\u5c06\u8fd9\u4e2a\u8425\u9500\u7684\u7ecf\u8425\u6a21\u5f0f\u91cf\u5316\u53d8\u6210\u516c\u5f0f\uff0c\u4f1a\u53d8\u6210\u4ee5\u4e0b\u6982\u5ff5\uff1a<\/p>\n<h3><strong>Lead x Profit x Frequency = Gross Profit<\/strong><\/h3>\n<ul>\n<li>Lead = \u521d\u6b21\u89c1\u9762\u7684 Cold Lead Magnet + \u6709\u793c\u8c8c\u53c8\u6709\u4e9b\u8bb8\u4e92\u52a8\u7684 Tripwire<\/li>\n<li>Profit = \u80c6\u5927\u5fc3\u7ec6\u7684 Core Offer + \u68a6\u60f3\u6210\u771f\u7684\u90a3\u523b Profit Maximizer<\/li>\n<li>Frequency = \u611f\u60c5\u6052\u6e29\u7684 Return Path<\/li>\n<li>Gross Profit = \u5b9e\u9645\u5165\u53e3\u888b\u7684$$$<\/li>\n<\/ul>\n<p>\u6211\u4eec\u4eca\u5929\u4e0d\u8ba8\u8bba\u4ea7\u54c1\u7684\u5229\u6da6\uff0c\u5355\u7eaf\u9884\u6d4b\u8425\u9500\u6e20\u9053\u6240\u5e26\u6765\u7684\u4eba\u6f6e\u3002\u5f53(\u81ea\u52a8\u5316) \u9884\u8bbe\u53cd\u5e94\u53ef\u4ee5\u66f4\u6709\u6548\u7387\u7684\u5438\u5f15\u4eba\u6d41\u8fdb\u5230\u7f51\u7ad9\u65f6\uff1a<\/p>\n<h3><strong><span style=\"color: #ff0000;\">2<\/span><\/strong>Lead x Profit x Frequency =<span style=\"color: #ff0000;\"><strong>2<\/strong><\/span>Gross Profit<\/h3>\n<h3><span style=\"color: #ff0000;\"><strong>2<\/strong><\/span>Lead x Profit x <strong><span style=\"color: #ff0000;\">2<\/span><\/strong>Frequency =<strong><span style=\"color: #ff0000;\">4<\/span><\/strong>Gross Profit<\/h3>\n<p>&nbsp;<\/p>\n<p>\u4f60\u5728\u6e29\u54e5\u534e\u7684\u6d45\u5728\u8425\u6536\uff0c\u662f\u53ef\u4ee5\u5b8c\u5168\u8ddf\u8425\u9500\u6f0f\u6597(Marketing Funnel)\u540c\u6b65\u6210\u957f\u3002\u800c\u6211\u4eec\uff0c\u4e00\u4e2a\u8425\u9500\u516c\u53f8\uff0c\u7684\u76ee\u6807\u5c31\u662f\uff1a\u5e2e\u4f60\u5f90\u6b65\u6e10\u8fdb\u7684\u642d\u5efa\u4e00\u4e2a\u8d28\u91cf\u8fc7\u786c\u7684 (\u81ea\u52a8\u5316) \u8425\u9500\u7cfb\u7edf\uff01<\/p>\n<p>\u6211\u4eec\u4e0b\u4e00\u7bc7\u518d\u6765\u8ba8\u8bba\u5982\u4f55\u5f00\u59cb\u6700\u56f0\u96be\u7684\u7b2c\u4e00\u6b65\uff1a<strong>\u521d\u6b21\u89c1\u9762\u7684 Cold Lead Magnet<\/strong>\uff01<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<h2>\u559c\u6b22\u7c7b\u4f3c\u7684\u8425\u9500\u63a8\u5e7f\u6587\u7ae0\u5417? \u8bf7\u5728<a href=\"https:\/\/www.facebook.com\/restoboxweb\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a>\u4e0a\u7559\u4e2a\u8a00\uff0c\u8ddf\u91cc\u6b27\u8bf4\u8fd9\u7bc7\u6587\u7ae0\u5230\u5e95\u6709\u6ca1\u6709\u7528\u5570?<\/h2>\n<p>\u60f3\u8981\u4e86\u89e3\u66f4\u591a\u5173\u4e8eRestobox\u53ef\u4ee5\u5982\u4f55\u5e2e\u52a9\u60a8\u5728\u6e29\u54e5\u534e\u7684\u516c\u53f8\u6709\u6548\u6210\u957f + \u63d0\u9ad8\u66dd\u5149\u7387 + \u63d0\u5347\u4e1a\u7ee9? <a href=\"https:\/\/restobox.com\/2018\/04\/19\/%e3%80%90%e8%a1%8c%e9%8a%b7%e6%95%99%e5%ad%b8%e7%9b%a4%e9%bb%9e%e3%80%91%e8%ae%93restobox%e5%88%86%e4%ba%ab%e7%b5%a6%e6%82%a8%e5%a6%82%e4%bd%95%e5%9c%a8%e6%ba%ab%e5%93%a5%e8%8f%af%e7%8e%a9%e8%bd%89\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u53ef\u4ee5\u70b9\u51fb\u6211\u5b66\u4e60\u66f4\u591a\u514d\u8d39\u653b\u7565<\/a>\uff0c\u6216\u76f4\u63a5\u4ece\u4e0b\u65b9\u8054\u7cfb\u65b9\u5f0f\u627e\u6211\u4eec~<\/p>\n<p><strong>Facebook<\/strong><\/p>\n<p><a href=\"http:\/\/www.facebook.com\/restoboxweb\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.facebook.com\/restoboxweb\/<\/a><\/p>\n<p><strong>\u5fae\u4fe1 Wechat<\/strong> :<\/p>\n<p>Bluekflo<\/p>\n<p><a href=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/01\/Leo-QR.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-10516 size-full\" src=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/01\/Leo-QR.jpg\" alt=\"\" width=\"234\" height=\"230\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u524d\u8a00\uff1a \u901a\u5e38\u5728\u6e29\u54e5\u534e\u63d0\u5230\u300c\u8425\u9500 Marketing\u300d\uff0c\u5927\u90e8\u5206\u521b\u4e1a\u5bb6\u7684\u7b2c\u4e00\u53cd\u5e94\u90fd\u662f Google Adword\u3001 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108,109,110],"tags":[113,114,115],"class_list":["post-11910","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing-hans","category-marketing-strategy-hans","category-copywriting-chinese-hans","tag-seo-zh-hans","tag--zh-hans"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) - \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization) - restobox<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/restobox.com\/2018\/05\/07\/\u3010\u6eab\u54e5\u83ef\u7dda\u4e0a\u884c\u92b7\u3011\u884c\u92b7\u6f0f\u6597marketing-funnel-\u5ba2\u6236\u50f9\u503c\u512a\u5316prospec\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) - \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization) - restobox\" \/>\n<meta property=\"og:description\" content=\"\u524d\u8a00\uff1a \u901a\u5e38\u5728\u6e29\u54e5\u534e\u63d0\u5230\u300c\u8425\u9500 Marketing\u300d\uff0c\u5927\u90e8\u5206\u521b\u4e1a\u5bb6\u7684\u7b2c\u4e00\u53cd\u5e94\u90fd\u662f Google Adword\u3001 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/restobox.com\/2018\/05\/07\/\u3010\u6eab\u54e5\u83ef\u7dda\u4e0a\u884c\u92b7\u3011\u884c\u92b7\u6f0f\u6597marketing-funnel-\u5ba2\u6236\u50f9\u503c\u512a\u5316prospec\/\" \/>\n<meta property=\"og:site_name\" content=\"restobox\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-08T12:13:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-31T09:10:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/canstockphoto12488165.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3000\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/restobox.com\\\/#\\\/schema\\\/person\\\/a7b1e5141c65a60781a37418df0d1ad0\"},\"headline\":\"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) &#8211; \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization)\",\"datePublished\":\"2018-05-08T12:13:44+00:00\",\"dateModified\":\"2025-01-31T09:10:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/\"},\"wordCount\":183,\"image\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/restobox.com\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/canstockphoto12488165.jpg\",\"keywords\":[\"SEO\",\"\u5206\u4eab\",\"\u6559\u5b78\"],\"articleSection\":[\"\u7f51\u4e0a\u8425\u9500\",\"\u884c\u9500\u653b\u7565\",\"\u8f6f\u6587\u5199\u4f5c\"],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/\",\"url\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/\",\"name\":\"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) - \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization) - restobox\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/restobox.com\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/canstockphoto12488165.jpg\",\"datePublished\":\"2018-05-08T12:13:44+00:00\",\"dateModified\":\"2025-01-31T09:10:57+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/#\\\/schema\\\/person\\\/a7b1e5141c65a60781a37418df0d1ad0\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#breadcrumb\"},\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#primaryimage\",\"url\":\"https:\\\/\\\/restobox.com\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/canstockphoto12488165.jpg\",\"contentUrl\":\"https:\\\/\\\/restobox.com\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/canstockphoto12488165.jpg\",\"width\":3000,\"height\":2000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/restobox.com\\\/2018\\\/05\\\/07\\\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/restobox.com\\\/zh-hans\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) &#8211; \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/restobox.com\\\/#website\",\"url\":\"https:\\\/\\\/restobox.com\\\/\",\"name\":\"restobox\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/restobox.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/restobox.com\\\/#\\\/schema\\\/person\\\/a7b1e5141c65a60781a37418df0d1ad0\",\"name\":\"admin\",\"url\":\"https:\\\/\\\/restobox.com\\\/zh-hans\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) - \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization) - restobox","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/restobox.com\/2018\/05\/07\/\u3010\u6eab\u54e5\u83ef\u7dda\u4e0a\u884c\u92b7\u3011\u884c\u92b7\u6f0f\u6597marketing-funnel-\u5ba2\u6236\u50f9\u503c\u512a\u5316prospec\/","og_locale":"zh_CN","og_type":"article","og_title":"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) - \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization) - restobox","og_description":"\u524d\u8a00\uff1a \u901a\u5e38\u5728\u6e29\u54e5\u534e\u63d0\u5230\u300c\u8425\u9500 Marketing\u300d\uff0c\u5927\u90e8\u5206\u521b\u4e1a\u5bb6\u7684\u7b2c\u4e00\u53cd\u5e94\u90fd\u662f Google Adword\u3001 [&hellip;]","og_url":"https:\/\/restobox.com\/2018\/05\/07\/\u3010\u6eab\u54e5\u83ef\u7dda\u4e0a\u884c\u92b7\u3011\u884c\u92b7\u6f0f\u6597marketing-funnel-\u5ba2\u6236\u50f9\u503c\u512a\u5316prospec\/","og_site_name":"restobox","article_published_time":"2018-05-08T12:13:44+00:00","article_modified_time":"2025-01-31T09:10:57+00:00","og_image":[{"width":3000,"height":2000,"url":"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/canstockphoto12488165.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"admin","\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"1 \u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#article","isPartOf":{"@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/"},"author":{"name":"admin","@id":"https:\/\/restobox.com\/#\/schema\/person\/a7b1e5141c65a60781a37418df0d1ad0"},"headline":"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) &#8211; \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization)","datePublished":"2018-05-08T12:13:44+00:00","dateModified":"2025-01-31T09:10:57+00:00","mainEntityOfPage":{"@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/"},"wordCount":183,"image":{"@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#primaryimage"},"thumbnailUrl":"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/canstockphoto12488165.jpg","keywords":["SEO","\u5206\u4eab","\u6559\u5b78"],"articleSection":["\u7f51\u4e0a\u8425\u9500","\u884c\u9500\u653b\u7565","\u8f6f\u6587\u5199\u4f5c"],"inLanguage":"zh-Hans"},{"@type":"WebPage","@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/","url":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/","name":"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) - \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization) - restobox","isPartOf":{"@id":"https:\/\/restobox.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#primaryimage"},"image":{"@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#primaryimage"},"thumbnailUrl":"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/canstockphoto12488165.jpg","datePublished":"2018-05-08T12:13:44+00:00","dateModified":"2025-01-31T09:10:57+00:00","author":{"@id":"https:\/\/restobox.com\/#\/schema\/person\/a7b1e5141c65a60781a37418df0d1ad0"},"breadcrumb":{"@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#breadcrumb"},"inLanguage":"zh-Hans","potentialAction":[{"@type":"ReadAction","target":["https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/"]}]},{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#primaryimage","url":"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/canstockphoto12488165.jpg","contentUrl":"https:\/\/restobox.com\/wp-content\/uploads\/2018\/05\/canstockphoto12488165.jpg","width":3000,"height":2000},{"@type":"BreadcrumbList","@id":"https:\/\/restobox.com\/2018\/05\/07\/%e3%80%90%e6%ba%ab%e5%93%a5%e8%8f%af%e7%b7%9a%e4%b8%8a%e8%a1%8c%e9%8a%b7%e3%80%91%e8%a1%8c%e9%8a%b7%e6%bc%8f%e6%96%97marketing-funnel-%e5%ae%a2%e6%88%b6%e5%83%b9%e5%80%bc%e5%84%aa%e5%8c%96prospec\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/restobox.com\/zh-hans\/"},{"@type":"ListItem","position":2,"name":"\u3010\u6e29\u54e5\u534e\u5728\u7ebf\u8425\u9500\u3011\u8425\u9500\u6f0f\u6597(Marketing Funnel) &#8211; \u5ba2\u6237\u4ef7\u503c\u4f18\u5316(Prospect Value Optimization)"}]},{"@type":"WebSite","@id":"https:\/\/restobox.com\/#website","url":"https:\/\/restobox.com\/","name":"restobox","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/restobox.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-Hans"},{"@type":"Person","@id":"https:\/\/restobox.com\/#\/schema\/person\/a7b1e5141c65a60781a37418df0d1ad0","name":"admin","url":"https:\/\/restobox.com\/zh-hans\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/posts\/11910","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/comments?post=11910"}],"version-history":[{"count":2,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/posts\/11910\/revisions"}],"predecessor-version":[{"id":22644,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/posts\/11910\/revisions\/22644"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/media\/11913"}],"wp:attachment":[{"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/media?parent=11910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/categories?post=11910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/restobox.com\/zh-hans\/wp-json\/wp\/v2\/tags?post=11910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}