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Changan Automobile (Group) Co Ltd – Chongqing Division
Automobile Manufacture
Project Description

By discovering and sharing the similarities between Changan Automobile and the culture in Colombia, Peru and Chile through the story telling (both in the novel and video form), we are expecting to raise the brand awareness in these three countries in South America.

In this project, Restobox overlooks and plans for the Budget and Itinerary planning, Resource allocation, Communication with each individual Changan automobile dealership, Marketing Champagne Planning and Execution and a series of marketing strategies implementation to assist Changan Automobile to embrace the local culture to the next level.

EPI 1 : https://www.youtube.com/watch?v=M-lC1gcxmS8
EPI 2 : https://www.youtube.com/watch?v=KjMyUAKH104
EPI 3 : https://www.youtube.com/watch?v=h7RyI2_cOnc

Project Details
ClientChangan Automobile (Group) Co Ltd - Chongqing Division
Date7/1/2015
Categories
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